1. Introduction

At Dianoche Pte. Ltd., your privacy is our priority. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal data in accordance with the Personal Data Protection Act 2012 (PDPA) of Singapore.

It applies to all personal data collected through our website, services, and newsletter platform, Luxe by Dianoche.

By using our website or interacting with us, you agree to the terms of this Privacy Policy.

2. Personal Data We Collect

We may collect the following types of personal data:

• Identification Data: Full name, email address, phone number, mailing and billing address

• Transaction Data: Order history, payment information (processed securely via Stripe)

• Account Data: Login credentials, wishlist, and preferences

• Marketing Data: Newsletter subscriptions, event participation, Luxe by Dianoche preferences

• Technical Data: IP address, browser type, cookies, device type, referring URLs

• Feedback & Review Data: Customer feedback and reviews submitted via Google or our website

3. How We Use Your Data

We collect and use your data for the following purposes:

• Fulfilling product orders and processing payments

• Managing shipping and delivery, including international logistics

• Managing your account and providing customer support

• Sending newsletters and promotional emails (with your consent)

• Conducting analytics to improve your shopping experience

• Collecting reviews to improve our products and services

• Complying with legal obligations or requests from authorities

4. Consent

Where required, we obtain your consent to collect, use, and disclose your personal data.
You may withdraw your consent at any time by contacting us (see Section 12).

5. Disclosure of Personal Data

We do not sell your personal data. We may share it with trusted third-party service providers for the purposes described above:

• Payment Processing: Stripe

• E-commerce Hosting: Shopify

• Shipping Partners: Logistics companies for order delivery

• Marketing & Reviews: Google, email marketing platforms (e.g., Mailchimp, Klaviyo)

• Analytics: Google Analytics or similar tools

All third parties must handle your data in compliance with applicable privacy laws.

6. Data Protection & Security

We implement robust measures to protect your data:

• SSL encryption on our website

• Restricted internal access to personal data

• Secure payment gateways

• Regular data reviews and security audits

While we strive to protect your data, no method of internet transmission is 100% secure.

7. Data Retention

We retain your personal data only as long as necessary:

• To fulfill the purposes stated in this policy

• To comply with legal, regulatory, or accounting requirements

• To support ongoing customer service and order history

8. Your Rights under PDPA

You have the right to:

• Request access to your personal data

• Correct or update inaccurate personal data

• Withdraw consent for data collection or use

• Request deletion of your personal data (subject to legal obligations)

To exercise any of these rights, contact us (see Section 12).

9. Cookies & Tracking Technologies

Our website uses cookies to:

• Improve performance and user experience

• Enable functionality like shopping carts

• Track analytics and marketing

You can manage or disable cookies in your browser settings. However, this may affect certain site features.

10. Third-Party Links

Our site may contain links to external websites (e.g., Google Reviews, Instagram).
We are not responsible for the privacy practices of those sites. Please review their respective privacy policies.

11. Changes to This Policy

We reserve the right to amend this Privacy Policy at any time. Updates will be posted on this page with an updated effective date. 
Continued use of our site after changes indicates your acceptance of the revised policy.